Some say birthdays are for making wishes... But we believe that birthdays are for making wishes come true. 

And so, on the 10th anniversary of the Ad Black Sea festival, we'll finally get our wish - bring you a headliner, the likes of whom have never stepped not only on our stage but the region's as a whole.

It is our utmost pleasure to reveal the identity of the Ad Black Sea 2026 headliner: the most decorated creative in the history of Cannes Lions and the youngest awardee of the Lion of St. Mark, the founding father of Droga5 that was named “Agency of the Year” and “Agency of the Decade” more times than is worth counting, and a true hall-of-famer, whose career has been defined by a brilliant mix of creativity and impact - David Droga.

On September 10-12 David Droga will take his place in the ABS spotlight, as he delivers a keynote speech that's guaranteed to keep you ON THE EDGE of your seats.

Don't miss this historic moment - tickets go on sale May 20.