05.25.2026

Natasha Jen - ABS2026 Design Jury President & Speaker

In a world where millions of people share the same work title, she is considered one of the nine "Designers Who Matter". Perhaps it's because of her innovative approach that challenges conventional notions of media and cultural contexts? Or because her works are a testament to the art of dancing ON THE EDGE of technology and culture, exploring how design shapes perception, experience, and critical discourse? Or because the identity of the author becomes apparent the moment you lay eyes on her works?

Whatever the reason is, one thing is certain: it's our absolute delight to introduce our next speaker and the President of this year's Design Jury - Natasha Jen. A partner at Pentagram, a six-time National Design Award nominee, and a member of AGI (Alliance Graphique Internationale), Natasha continues to push the boundaries of her industry, despite having earned awards from every major design competition. But on September 10-12 she will put all that on brief hold, as she delivers her keynote speech from the main stage of Ad Black Sea 2026.

Be there when it happens - get your pass now.