09.17.2023

Ad Black Sea 2023 Winners

A - Advertising Campaigns

GOLD:

White Suits Girls - Endorphin (Azerbaijan) - PR CAMPAIGNS

The unavailable sweater - SEED (Kazakhstan) - PR CAMPAIGNS

BRONZE:

White Suits Girls - Endorphin (Azerbaijan) - INTEGRATED ADVERTISING CAMPAIGNS

The unavailable sweater - SEED (Kazakhstan) - INTEGRATED ADVERTISING CAMPAIGNS

SHORTLIS:

RAVI - Leavingstone (Georgia) - SINGLE CHANNEL CAMPAIGNS

Plastic Junk Car - Leavingstone (Georgia) - PROMOTION & ACTIVATION CAMPAIGNS

 

B - Brand Experience & Activation

GOLD:

Kazakh buy-book - GForce/Grey (Kazakhstan) - CONSUMER SERVICES & B2B

SILVER:

In Search of Uzbek Identity - We Digital (Uzbekistan) - CONSUMER SERVICES & B2B

The unavailable sweater - SEED (Kazakhstan) - GUERILLA MARKETING & STUNTS

Fruits of Heroism - Leavingstone (Georgia) - LAUNCH / RE-LAUNCH

SHORTLIS:

Halloween McNightmare - Windfor’s Tbilisi (Georgia) - FMCG

The Puma Walk - MSL The Practice (Romania) - LIVE BRAND EXPERIENCE OR ACTIVATION

The Smellmeter - &play studio (Bulgaria) - GAMING-LED BRAND EXPERIENCE

 

C - Creative Effectiveness

GOLD:

#flutwein - Our Worst Vintage - White Rabbit Budapest (Hungary) - Creative Effectiveness for Good

SILVER:

I AM GEORGIA - Windfor’s Tbilisi (Georgia) - Creative Effectiveness

SHORTLIS:

The unavailable sweater - SEED (Kazakhstan) - Creative Effectiveness for Good

 

D - Creative Strategy

GOLD:

Women Who Don't Exist - watergunz (Georgia) - AUDIENCE INSIGHT

SILVER:

White Suits Girls - Endorphin (Azerbaijan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

Liquid Myth  - Leavingstone (Georgia) - BRAND STRATEGY

I AM GEORGIA - Windfor’s Tbilisi (Georgia) - BRAND STRATEGY

BRONZE:

Breaking The Ads - Endorphin (Azerbaijan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

In Search of Uzbek Identity - We Digital (Uzbekistan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

Fruits of Heroism  - Leavingstone (Georgia) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

Spend Your Time For Yourself - VELI.store (Georgia) - MARKET DISRUPTION

How to make a rally poster - FCB ARTGROUP Almaty (Kazakhstan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

SHORTLIS:

In Search of Uzbek Identity - We Digital (Uzbekistan) - AUDIENCE INSIGHT

Not only the 8th of march - Synthesis agency (Uzbekistan) - AUDIENCE INSIGHT

Kazakh buy-book - GForce/Grey (Kazakhstan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

Not only the 8th of march - Synthesis agency (Uzbekistan) - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

JUST LIKE YOU - BBDO CA (Kazakhstan) - MARKET DISRUPTION

BUSINESS MANAGER - CONDUCT YOUR BUSINESS YOURSELF - Bank of Georgia (Georgia) - PRODUCTS / SERVICES

JUST LIKE YOU - BBDO CA (Kazakhstan) - BRAND STRATEGY

Halloween McNightmare - Windfor’s Tbilisi (Georgia) - TACTICAL

How to make a rally poster - FCB ARTGROUP Almaty (Kazakhstan) - TACTICAL

 

E - Design & Branding

SILVER:

Ootelie artisan sourdough bakery - formascope agency (Armenia) - CORPORATE & BRAND IDENTITY

The Puma Walk - MSL The Practice (Romania) - SPATIAL: INSTALLATIONS / SETS & STAGES

BRONZE:

less platform - formascope agency (Armenia) - CORPORATE & BRAND IDENTITY

POSTCARDS FROM UKRAINE - KYIFORNIA (Ukraine) - PROMOTIONAL PRINTED MEDIA

Prawtein raw pet food  - formascope agency (Armenia) - PACKAGING

SHORTLIS:

Mandatoy Labels - Adjara Group Holding (Georgia) - PACKAGING

The Metavisual - &play studio (Bulgaria) - INNOVATION IN DESIGN

 

F -Digital & Mobile

SILVER:

In Search of Uzbek Identity - We Digital (Uzbekistan) - CONSUMER SERVICES & B2B

In Search of Uzbek Identity - We Digital (Uzbekistan) - SEARCH & DISPLAY

BRONZE:

In Search of Uzbek Identity - We Digital (Uzbekistan) - USER PARTICIPATION

Halloween McNightmare - Windfor’s Tbilisi (Georgia) - USER PARTICIPATION

Spend Your Time For Yourself - VELI.store (Georgia) - USE OF DATA

SHORTLIS:

Halloween McNightmare - Windfor’s Tbilisi (Georgia) - FMCG

 

G - Film

BRONZE:

Keep the History, Make the History - Cheil Wordwide Kazakhstan (Kazakhstan) - OTHER CONSUMER PRODUCTS (INCLUDING DURABLE GOODS)

The Podcast of Small Things - JWT Metro (Georgia) - INNOVATION IN FILM

Cuckoo Clock - A Christmas Story - JWT Metro (Georgia) - ONLINE FILM

Dark Mode - Movie Theatre - JWT Metro (Georgia) - ONLINE FILM

Amboli - Mission Passed - Kraken (Georgia) - ONLINE FILM

Contact: The Story Of Uncle Salman, A Man Who Met Aliens - Endorphin (Azerbaijan) - ONLINE FILM

White Suits Girls - Endorphin (Azerbaijan) - TV & CINEMA

SHORTLIS:

LG Service – The Most Reliable Tutorial - SEED (Kazakhstan) - ONLINE FILM

Nini Nutsubidze & Gori’s Women Chamber Choir - JWT Metro (Georgia) - MUSIC VIDEO

 

H - Film Craft

GOLD:

One Day in Summer - Enkeny Films (Georgia) - CINEMATOGRAPHY

Flags United - JWT Metro (Georgia) - EDITING

SILVER:

Keep the History, Make the History - Cheil Wordwide Kazakhstan (Kazakhstan) - CINEMATOGRAPHY

BRONZE:

Liquid Myth - Leavingstone (Georgia) - DIRECTION

Keep the History, Make the History - Cheil Wordwide Kazakhstan (Kazakhstan) - DIRECTION

Liquid Myth - Leavingstone (Georgia) - CINEMATOGRAPHY

Never Too Late - JWT Metro (Georgia) - CINEMATOGRAPHY

Stumari - A Georgian Word for Guests - JWT Metro (Georgia) - CINEMATOGRAPHY

Sound to see. Color to hear - Cheil Wordwide Kazakhstan (Kazakhstan) - CINEMATOGRAPHY

TAG Heuer Holiday Season - GARNAMATAC (Georgia) - ANIMATION

Amboli - Mission Passed - Kraken (Georgia) - PRODUCTION DESIGN / ART DIRECTION

SHORTLIS:

You're Not Alone On The Roads - Lounge Group (Hungary) - DIRECTION

Charchamang - Don't get tired - Synthesis agency (Uzbekistan) - CINEMATOGRAPHY

Charchamang - Don't get tired - Synthesis agency (Uzbekistan) - USE OF MUSIC

Kazakh Fried Chicken KFC x Yenlik - SEED (Kazakhstan) - USE OF MUSIC

Nothing Unnerving - HOLMES&WATSON (Georgia) - ANIMATION

Liquid Myth - Leavingstone (Georgia) - VISUAL EFFECTS

Nothing Unnerving - HOLMES&WATSON (Georgia) - VISUAL EFFECTS 

Once Upon a Time - Hans & Gruber  (Georgia) - PRODUCTION DESIGN / ART DIRECTION

Home - A Magnificent Work of Art - JWT Metro (Georgia) - PRODUCTION DESIGN / ART DIRECTION

Keep the History, Make the History - Cheil Wordwide Kazakhstan (Kazakhstan) - PRODUCTION DESIGN / ART DIRECTION

TAG Heuer Holiday Season - GARNAMATAC (Georgia) - PRODUCTION DESIGN / ART DIRECTION

 

I - Media

SILVER:

Not only the 8th of march - Synthesis agency (Uzbekistan) - USE OF TV & OTHER SCREENS, RADIO & AUDIO PLATFORMS

Women who don't exist  - watergunz (Georgia) - USE OF NON-TRADITIONAL AND AMBIENT MEDIA

LG Service – The Most Reliable Tutorial - SEED (Kazakhstan) - TARGET AUDIENCE REACH IN MEDIA CAMPAIGN

BRONZE:

LG Service – The Most Reliable Tutorial - SEED (Kazakhstan) - USE OF DIGITAL, MOBILE & SOCIAL PLATFORMS

In Search of Uzbek Identity - We Digital (Uzbekistan) - USE OF DIGITAL, MOBILE & SOCIAL PLATFORMS

Women who don't exist - watergunz (Georgia) - TARGET AUDIENCE REACH IN MEDIA CAMPAIGN

POSTCARDS FROM UKRAINE - KYIFORNIA (Ukraine) - USE OF INFLUENCERS

SHORTLIS:

Halloween McNightmare - Windfor’s (Georgia) - USE OF DIGITAL, MOBILE & SOCIAL PLATFORMS

 

J - Print & Publishing

No Shortlist

 

K - Out of Home

SHORTLIST:

The Puma Walk - MSL The Practice (Romania) - EXPERIENTIAL

 

L - Sustainable Development Goals

GOLD:

Women who don't exist - watergunz (Georgia) - PEOPLE

SILVER:

White Suits Girls - Endorphin (Azerbaijan) - PEOPLE

Fruits of Heroism - Leavingstone (Georgia) - PEOPLE

Plastic Junk Car - Leavingstone (Georgia) - PLANET

BRONZE:

Breaking The Ads - Endorphin (Azerbaijan) - PEOPLE

SHORTLIS:

How to make a rally poster - FCB ARTGROUP Almaty (Kazakhstan) - PEOPLE

Not only the 8th of march - Synthesis agency (Uzbekistan) - PEOPLE

The unavailable sweater - SEED (Kazakhstan) - PLANET

POSTCARDS FROM UKRAINE - KYIFORNIA (Ukraine) - PEACE

 

M - Visual Craft

GOLD: 

OSKI gin - formascope agency (Armenia) - ART DIRECTION

 

Young Creative 2023 Powered by TBC

Winner: 

Lasha D. Kotori - Creative Director at Leavingstone, Entry: Plastic Junk Car

Runners-up: 

Ekaterine Tkeshelashvili - Copywriter at Kraken, Entry: Amboli Mission Passed

Luka Mosiashvili - Junior Graphic Designer / Film Editor, Entry: Flags United