CONTEST CATEGORIES

• 01
  The candidate must have been involved in creation of an entry already submitted to the main contest of Ad Black Sea 2025 (excluding Creative Effectiveness) in any role or capacity on the side of the agency or the brand.
• 02
  Both Agencies and Brand can submit candidates regardless of who entered the project into the main contest. They can submit two different candidates who worked on the same project. Any company can submit one candidate for every case they submit, regardless of number of categories the case was submitted to. E.g. if a company submitted Campaign 1 in 3 categories, Campaign 2 in 2 categories and Branding case in 2 categories, they could submit up to 3 candidates in total.
• 03
  The entry form must be filled in by the highest-ranking Creative in the credits of the entry from the Agency, or the highest-ranking Marketing Team member from the Brand.
• 04
  The candidate must be born no earlier than October 1, 2000.
• 05
  Companies can submit a candidate who is either full-time or part-time employee or a freelancer contracted for the project in question.
• 06
  Judging Criteria for this category is as follows: 40% - overall quality of the entry; 40% - role of the candidate in the entry; 20% - creative potential of the candidate.
• 07
  Shortlisted candidates will be informed in writing ahead of the start of the festival and invited to present their entry to the Jury on September 11 in Batumi. Participation in this stage is mandatory.