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AD BLACK SEA FESTIVAL SPEAKERS

Keto Shurghaia

Keto Shurghaia

Senior Strategic Brand Manager, TBC Bank

Brand strategist and marketing professional with 6+ years of experience across branding, campaigns, partnerships, community building, and creative projects. Currently part of TBC Bank’s Brand Strategic Development team, working on how the brand stays relevant to people and the changing world around them. As a young creator herself, she joins the conversation not only as a moderator, but as someone navigating the same uncertainty, curiosity, and constant change as the creators around the table. The conversation is less about asking young people what they think and more about figuring it out together.