Group Creative Director, MRM//McCann Romania, Romania

9 years of passionate creative output in agencies big and small, in 3 different countries: Romania, Hungary, and Czech Republic. Before joining McCann in 2014, she has worked for FCB Bucharest, deepblue Budapest, Y&R Prague, and Romanian independent agencies Mercury360 and Jazz Communication.

Simona has developed complex integrated campaigns, combined with smaller, soulful projects for international (Vodafone, Coca-Cola, MasterCard, Provident, Kraft Foods, SabMiller, JTI) and local clients.

Her work has been shortlisted & awarded in festivals such as Cannes Lions, Eurobest, Golden Drum, ADC Europe, Effie as well as in local shows. She is the co-founder of an empowerment program for young women in creative industries called Lady Steps, speaks 4 foreign languages and sometimes writes about herself in 3rd person.